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 Faculty In the NewsRecent research by Assistant Professor Vladas Griskevicius suggests how people react to economic uncertainy, by saving for the future or spending resources on immediate gains, may depend on their childhood experiences. Read the article forthcoming in Psychological Science or some of the news coverage in TIME.  Faculty External AppointmentProfessor Akshay Rao has been elected to serve as President of the Policy Board of the Journal of Consumer Research for a
one-year term.  Faculty AwardAssociate Dean George John has been named the 2013 Louis W. Stern Award winner by the American Marketing Association Foundation. The award recognizes an outstanding article in a widely recognized and highly respected refereed journal which has made a significant contribution to the literature on marketing and channels distribution  Faculty PublicationA recent study by Professor Barbara Loken explores how corporate giving to nonprofits impacts individual support. The article, Corporate Sponsorships May Hurt Nonprofits: Understanding  Featured FacultyAssistant Professor Carlos Torelli discusses what globalization means for the business community and how his work and research are exploring these developments. |
The Institute for Research in Marketing leverages the expertise of the Carlson School's world class marketing faculty and an advisory board of practitioners from leading corporations to foster rigorous and relevant research that improves the science and practice of marketing. The Institute provides a forum for dialogue among marketing scholars, practitioners, policymakers, and students.
Faculty Publications
Forthcoming: Rituals Enhance Consumption by Prof. Kathleen Vohs in Psychological Science.
Forthcoming: Affective and Executive Network Processing Associated with Persuasive Antidrug Messages by Prof. Kathleen Vohs in the Journal of Cognitive Neuroscience.
Forthcoming: Physical Orderliness Changes Decisions and Behaviors by Prof. Kathleen Vohs and Asst. Prof. Joseph Redden in Psychological Science.
Awards & Grants
2013:
AMAF Louis W. Stern Award - Assoc. Dean George John
SCP Early Career Award - Assoc. Prof. Vladas Griskevicius
2012:
MSI Young Scholar Award - Assoc. Prof. Vladas Griskevicius and Asst. Prof. Joseph Redden
Curtis Cup Award for Outstanding Teaching in the Executive MBA program - Prof. Akshay Rao
Advisory Board
Shadee Kazemi Carlson
Shadee Kazemi Carlson is the Director of Marketing Business Intelligence at Target Corporation. The marketing business intelligence team delivers insights and analytics to activate better marketing decisions and measures marketing health.
From the Director
Recent faculty awards, media coverage, and the common assets of our board member companies are all covered in the latest letter from Director Wayne Mueller in the Spring 2013 Marketing Matters newsletter.